Market Structure Analysis in Local Stimulants Marketing Among Women in Osun State, Nigeria
Keywords:
Agriculture; Stimulant; Efficiency; Middlemen; MarketAbstract
This study investigated the structure and marketing efficiency of local stimulants in selected Local Government Area of Osun State, Nigeria. A total of two hundred and forty (240) respondents was sampled. Structured questionnaires was used in obtaining data from the respondents. Specifically, the study described the socio-economic characteristics of the respondents, examined the market structure for local stimulants, the marketing margin, marketing efficiency, examined the degree of market concentration for the marketers of the local stimulants and described the constraints encountered in the marketing of local stimulants in the study area. Results from the study revealed that majority (75.8%) of the respondents had at most primary school education earning at least N53,321 per month. The market structure of local stimulants in the study revealed that kolanut was the most traded with a typical kola nut marketer selling about 3.88591 tonnes (i.e 388,591kg) per month. Analysis of the marketing margin of the local stimulants revealed that typical retailers earned N323.50, N274.40, N162.50, N285.65 and N33.26 per Kilogram for bitter kola, kolanut, ginger, alligator pepper and pepper respectively. The marketing efficiencies is between 2.48 and 4.62 across markets for all the stimulants. An evaluation of market concentration revealed that pepper stimulant have the highest market concentration of 2,083 while bitter kola had the least market concentration of 871 across the LGAs. High transportation (51.5%) and middlemen rip-offs (42.6%) constituted the most common challenges confronting the respondents while low demand (3.3%) was the least challenge or constraint faced by local stimulant marketers. Therefore, in order to ensure a better marketing efficiency for the local stimulants in the study area, farmers should seek help from cooperative societies, borrowing through soft loans from commercial banks or government parastatals and ministries such as ministry of commerce trade, and industries to source more funds.
References
Abah, E.O., (2022); Conduct and Structure of Soybean Marketing in North Central States of Nigeria. Nigeria Journal, University of Abuja press. 8(4):10-15.
Adamu, C.O., (2018) Analysis of Access to Formal Credit Facilities among Rural Women Farmers in Ogun State, Nigeria. Nigeria Agricultural Journal. 49(7): 109 -110
Akinbode, A., (2011); Kolanut Production, processing and Marketing in the South – Eastern States of Nigeria. African Journal of Plant Science. 5(2) 111-115
Allen, M., (2017); Health benefits of kola nut, www.medicalnewstoday.Com/articles/319626, Pp 1-3.
Babalola, F.D., and Agbeja B.O., (2010); Marketing and Distribution of garcinia kola (Bitter kola) In Southwest Nigeria: Opportunity for Development of a Biological Product. Egyptian Journal of Biology. 12(5): 12-17
Blessing O., side Effect of Bitter kola(2016); https://www.theoasisreporters.com Effects of Bitterkola, shipping position.com.ng. p. 4.
Blessing, O; (2016); Benefits of Alligator pepper. Nigeria Journal of Global Foodbook. 3(2): 1-4
Dominic, O.L., Muhammad A.M., and Seidina I.Y., (2018); Awareness of Benefits of Ginger Usage among Students. Journal of physical education and health department, Ilorin. 7(5):15-22
Eddy, N. (2016); 5 New Ginger Varieties. African journal on Agriculture. 1(1):1-2
Ekaete Makinwa (2017); Agriculture in Nigeria 2017; can it help to overcome recession in Nigeria?
Evarestus U.A; Henry O; and Oluyole K.A; (2012); Kolanut Production, Processing and Marketing in South Eastern States of Nigeria. Cocoa Research Institute of Nigeria Pp 463-465
Food and Agricultural Organization (FAO), (2015); Food and Agriculture Organization of the United Nations, Rome, Italy. 2015, p. 65.
National Population Census, (2006); Nigeria.opendataforafrica.org https://opendataforafrica.org
Manga, T.A., (2012); problem analysis of crop marketing; journal of Agriculture vol 1 pp 112-113 Netherland, (2004). Pp. 154-163. (http://www.prota4u.org/protav8.asp).
Moshood O.O., Siaka M., Yusuf S., and Awoyinka Y., (2007); Marketing Margin and Spartial Pricing Efficiency of Pineapple in N.igeria. Asian Journal of Marketing. 1(1):14-22.
Obinatu, N.I., (2003); The marketing of ginger in kaduna state, nigeria. University of Nigeria Research publications. Pp 8-10.
Osun State Agricultural Development Programme, (2007) https://osunadp.org
Platel, K., (2004) Digestive Stimulant Action of Spices. Indian Journal of medical research.5(6):167-179
Popoola, O.A and Adaramoye O., (2015); garcinia kola (Bitter Kola); The Wonder Seed, African Journal of Sustainable Development. 5(2): 1
Samuel, K.D. (2017); International Trade in Agribusiness: a review of Nigeria’s Experience Stimulant. Wikipedia. (https://en.m.wikipedia.org). Retrieved: 14-12-17.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Ezekiel Olaoluwa Akerele, K.A. Akanni, O. Oyebanjo, E.M. Agbaje
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
The author fully assumes the content originality and the holograph signature makes him responsible in case of trial.
