Metacognitive Intelligence and Internationalisation Strategy of Listed Bottling Companies in Nigeria

Authors

  • S. A Yusuff
  • M. S Oladimeji Olabisi Onabanjo University
  • I. K Muo Olabisi Onabanjo University

Keywords:

Meta-cognitive; Cognitive; Intelligence; Internationalization; Strategies

Abstract

The study investigates the effect of metacognitive intelligence on the internationalization strategy of listed bottling companies in Nigeria. The study employed survey research design with a population of seven (7) listed bottling companies having a staff population of (10,500) employees. Stratified and purposive sampling techniques were used to select Nigeria Bottling Company (soft drinks) and Nigerian Breweries (Breweries) due to the peculiarity of their products. Krejcie and Morgan sample size determination were used to select a sample size of (387). The instrument used for this study was a questionnaire. Data obtained were analysed using descriptive and regression statistics to test the research hypotheses at a significance level 0.05. The findings of the two hypotheses formulated revealed thus: multi-domestic intelligence (β = 0.047, t = 0.730; p-value = 0.466 > 0.05). Transnational intelligence (β = 0.387, t = 7.278; p-value = 0.000 < 0.05). It was observed that R2 which is the coefficient of determination indicates that 85% variation in the internationalization strategy of bottling companies in Nigeria explained by other factors not captured in the hypotheses while 15% is explained by metacognitive intelligence variables used. The study concluded that metacognitive intelligence significantly influences internationalization strategy, thereby shaping the strategic decisions made by Nigerian bottling companies when expanding their business activities abroad. Thus, the policy implication was that Nigerian bottling companies should prioritize the development of metacognitive intelligence among their employees. Also, the integration of metacognitive skills in internationalization strategy will encourage the employees to reflect on their thought processes, decision-making strategies, and problem-solving approaches in the milieu of international business operations.

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Published

2024-03-05

How to Cite

Yusuff, S. A., Oladimeji, M. S., & Muo, I. K. (2024). Metacognitive Intelligence and Internationalisation Strategy of Listed Bottling Companies in Nigeria. Acta Universitatis Danubius. Œconomica, 20(1), 149–159. Retrieved from https://dj.univ-danubius.ro/index.php/AUDOE/article/view/2690

Issue

Section

Economic Development, Technological Change, and Growth