Promotion of Employment Services with a Focus on Career Orientation and Active Job Search Among Youth in the Region of Peja


  • Esad Islami State University “St. KlimentOhridski”
  • Lulzim Sejdiu State University “HasanPrishtina”
  • Agron Hajdini State University “St. KlimentOhridski”


report; professional orientation; high school student; university student; job search


This study aimed to evaluate the promotion of employment services with a focus on career orientation and active job search among youth in the region of Peja. 150 high school students and 50 university students participated in this study. For the methodology of this study was used the integration of quantitative methods. The collected data were analysed using the Statistical Package for Social Sciences (SPSS).

Professional orientation is a series of processes designed to enable individuals to make informed choices and plans regarding education and employment. Professional orientation includes concrete preparations for the profession, practical work experiences, general professional education measures, offers of concrete assistance in decision-making and assistance which leads to a successful transition to the profession, respectively in the definition of professional education. In the case of our research it turns out that youth have stated that they have deficient knowledge and very little necessary information about career orientation.

Finally, it can be argued that the findings of this study can help high school students and university students to have as easy as possible their professional orientation, and the study can help them compare the results in the studies that will be conducted in the future.

Author Biographies

Esad Islami, State University “St. KlimentOhridski”

PhD in Tourism

Lulzim Sejdiu, State University “HasanPrishtina”

MSc in Marketing

Agron Hajdini, State University “St. KlimentOhridski”

PhD in Tourism


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Business Administration and Business Economics