Kekana, R. ., Venter de Villiers, M. ., van den Berg, A. ., & Chuchu, T. (2020). An Empirical Investigation into Millennials and their Buying Behaviour within Pop-Up Retail Stores: Array. Acta Universitatis Danubius. Ĺ’conomica, 16(6). Retrieved from https://dj.univ-danubius.ro/index.php/AUDOE/article/view/227